Supra promotion for retail invironment
Good order and easy access when servicing the customer is highly important in the hifi boutique. Any measure to neatly and swiftly service the customer and to expose the Supra brand accordingly will make a long-lasting impression. All efforts in product development and testing, will be validated during the first moments of truth, when the interested customer enters the Supra dealership to become further acquainted. During this short period of time, the deal will potentially become much closer or the customer will experience a discrepancy between the brand image as perceived from tests, adds and editorial texts and might turn from us. Keep the curiosity alive!